(Presseportal openBroadcast) - 06, September 2016: Carpet cleaning Irvine superstars Embassy Carpet Cleaners voted best carpet cleaning company in Irvine by 5 Star customer reviews on Yelp.
Yelp.com was founded in 2004 to help people find great local businesses and leave reviews, good or bad. It's been said that if you ever want to hear a business owner rant, just grab some popcorn and casually bring up Yelp. Not so with Steve Ford, Irvine carpet cleaning pro who heads up ownership and operation of Embassy Carpet Cleaners.
With a100% 5-Star rating on Yelp Steve isn't complaining. He's actually very thankful. Not only because of the obvious (meaning all the great reviews). But that he's made a lasting positive impression on his customers. And that is of utmost importance to the man behind the carpet cleaning machine.
As Steve explains it, "I put my heart and soul into my business and into my work. I do my absolute best for each and every customer. Whenever possible I try to go beyond their expectations. Not only is that good for business, it makes me feel good too. It's a value system I live by so I can smile at my reflection in the mirror each morning."
Carpet cleaners have a bad rap in the cleaning industry. Too many fly-by-night carpet cleaners have come and gone, used unscrupulous pricing and did poor service. This has left a black mark on the otherwise noble and honest profession or carpet cleaning. Therefore, savvy customers are wary of such contractors and vet them carefully before inviting them into their homes.
Finding a good contractor you can trust can be like trying to find a needle in a haystack. So when someone finds a service provider they like, they usually tell others about it. On the flip side of that, if you've been wronged by a business then you want to EVERYONE about it!
That's where the importance of good reviews comes in for a business in a competitive and often maligned industry such as Embassy Carpet Cleaning. According to Inc. Magazine most reviewers (sometimes called "Yelpers") are "well-intentioned" and write reviews in order to express themselves, improve their writing, or be creative. In some cases, they write reviews in order to lash out at corporate interests or businesses they dislike.
Most would agree these sites do influence consumers' decisions. How reputation is earned in the digital age is a fertile area of his research. In the paper titled, "Reviews, Reputation, and Revenue: The Case of Yelp.com", Harvard Business School Assistant Professor Michael Luca set to find out exactly by how much, and identify winners and losers in the process. "I have always been interested in how companies form their reputations, not only restaurants and hotels but also schools and doctors," says Luca.
How important are customer reviews to shoppers? Very important, as it turns out. The fact is, 90% of consumers read online reviews before visiting a business. And 88% of consumers trust online reviews as much as personal recommendations. "If the ratings are capturing real quality, then that's a force for good," Luca concluded.
In light of all the positive reviews and the 5-Star rating on Yelp we must conclude Steve and his carpet cleaning Irvine crew are doing something right to earn top accolades for his service. Read Yelp reviews on the "best Irvine carpet cleaning company" here: https://www.yelp.com/biz/embassy-carpet-cleaners-irvine. To learn more about Embassy Carpet Cleaners or book a cleaning appointment call them at 949-305-4125. Visit their web site at http://www.embassycarpetcleaners.com/carpet-cleaning-irvine.
About Embassy Carpet Cleaners:
Embassy Carpet Cleaners, based in Irvine, CA. is owned and operated by Steve and Dawn Ford. Steve is a certified IICRC Carpet Cleaning Technician. The IICRC is a certification and Standards Developing Organization (SDO) non-profit organization for the inspection, cleaning and restoration industries. Embassy Carpet Cleaners performs the following services: Carpet and Upholstery Cleaning, Carpet Repair, Stain Removal, Spot Dyeing, Odor Control and Water Damage Restoration.
For further information about a specific home or office that needs professional carpet, tile or upholstery cleaning, please contact:
For Media Contact:
Embassy Carpet Cleaners
Steve Ford, Owner
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